TAO SHEN; CHUNMEI MAO. IndetermSoft Set for Digital Marketing Effectiveness Evaluation Driven by Big Data Based on Consumer Behavior. Neutrosophic Sets and Systems, [S. l.], v. 82, p. 352–369, 2025. Disponível em: https://fs.unm.edu/nss8/index.php/111/article/view/6007.. Acesso em: 9 mar. 2025.