Analysis Factors of Ideological and Political Education in Colleges and Universities in the New Media Era under the Fermatean Neutrosophic Sets

Abstract

In the era of digital transformation, ideological and political education in colleges and 
universities has undergone significant changes due to the rapid advancement of new media. 
Traditional teaching methods are gradually being replaced or supplemented by digital platforms, 
interactive technologies, and data-driven strategies, enhancing engagement and accessibility. 
However, this shift also introduces new challenges, including information reliability, digital 
literacy, and the ethical implications of media influence. This study explores the critical factors 
influencing ideological and political education in higher education institutions under the new 
media landscape. This study uses multi-criteria decision making (MCDM) to analysis these 
factors and select the best alternatives. We use two MCDM methods, such as SIWEC to compute 
the criteria weights and the MOOSRA method to rank the alternatives. These methods are used 
under the Fermatean neutrosophic fuzzy sets (FNFSs) to deal with uncertainty and vague 
information. By analyzing elements such as digital media utilization, student engagement, policy 
support, and technological infrastructure, this research aims to provide a comprehensive 
evaluation of the effectiveness and prospects of ideological and political education.

DOI: 10.5281/zenodo.15122565