Multicriteria Analysis of Peruvian Salad as a Tourism Product Using Plithogenic Offsets

Abstract

This study is relevant to the evaluation of Peruvian salad as a tourism product, filling an unexamined research gap as the literature does not currently possess a sound evaluation of gastronomic products by valuing the cultural element generated by and for the tourists. This is especially important in today's world where gastronomic tourism is the wave of the future socio-economically and as a cultural signifier in Peru. Where salads could be considered a secondary plate, for example, it may be the perfect avenue to supplement variety in culinary projects from within the scope of Peru. Yet there is no reliable methodology for food product tourism valuation. Existing food tourism evaluation measures do not value uncertainty, contradiction, and multi-dimensionality based upon one's gestation with said products. Thus, the Plithogenic Offsets approach was applied here—an assessment that acknowledges multiple criteria and levels of contradiction against the most relative value. This contribution adds to the theoretical literature by applying plithogenic offset approaches to culinary tourism scholarship and, practically, as an assessment method applicable to future policy of gastronomic intentions, tourism trail recommendations, and sustainable experiences created through culinary offerings with cultural substantiation.